Leading pre-cut lids manufacturer Clondalkin Flexible Packaging Bury (formerly Chadwicks) has produced a festive lidding solution for gourmet yogurt brand, The Collective using mirror printing technology.

Nine different designs of the seven colour printed polyester lids have been produced, each one featuring a Christmas joke with the punchline revealed upon opening.

Utilising the same innovative technology as Clondalkin Bury’s unique coding concept, all the print is on the surface of the lids to ensure the printing ink does not come into contact with the product.  Part of the print is covered by the design and is only revealed when the polyester lid is peeled back.

Sam Thomas from Epic Dairy said: “It has been a pleasure to work with Clondalkin Bury on this project and their attention to detail has been second to none ensuring that the Christmas seals look as impactful as possible. The Christmas seals allow us to get our consumers to interact with the brand and the mirror print technology in particular helps put a smile on people’s faces and feel positively about The Collective over the festive period.  The surprise and delight style of branding ensures that we have something completely differentiated, driving awareness of The Collective brand and increasing word of mouth about our great tasting gourmet live yoghurt range”.

John Chadwick, Managing Director, at Clondalkin Flexible Packaging Bury, added: “We’re delighted to see our mirror printing technology being used so successfully for the Collective Brand and look forward to spreading some Christmas cheer over the festive period.”

Clondalkin Flexible Packaging Bury is a leading supplier of flexible packaging solutions in the food, dairy, beverage, personal care and household sectors.  With over 70 years experience, it has developed a reputation for leading the way in the manufacture of pre-cut lid and shrink sleeve packaging solutions.

Clondalkin Flexible Packaging Bury is one of 10 companies operating throughout Europe under Clondalkin Flexible Packaging.