Pre-cut lidding not only ensures food safety, but also presents an opportunity for brands to engage with their customers by printing competitions and promotions on the lids. One of our recent projects with Bio&Me is a great example of this in action.
The pre-cut, 95.5mm lids, which were printed in five colours on white PET co-ex combi with pin dot embossing, were used to seal Bio&Me’s prebiotic yoghurt range while playing a pivotal role in running a promotional campaign that gave customers a chance to win a holiday and promote the company’s plant-a-tree sustainability initiative.
Charlotte Seddon, Operation Lead at Bio&Me, said: “We’ve had a great experience working with Chadwicks from an operational viewpoint. They were extremely flexible and helpful with all the artwork changes we required, and made significant improvements in lead times. We really appreciate their support.”
Bio&Me yoghurts are prebiotic and contain 18 different live and active culture strains. They are a source of calcium and vitamins B2 and B12, high in protein, and contain no added sugar or artificial sweeteners. You can find them in Original, Vanilla, Mango, and Strawberry flavours at major retailers like Waitrose, Sainsburys, Ocado, Co-Op, and Asda.